The 7 Best SEO Conferences Worth Attending (+ Full List)
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Written by Leigh McKenzie
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Attending SEO conferences is one of the most impactful ways to elevate your SEO.
You get to:
- Rub shoulders with marketing rockstars
- Soak in the latest SEO trends
- Leave with ideas (or validation) that could change your career trajectory
And with Google shaking things up left and right, these gatherings are your ticket to staying ahead of the curve.
But there are so many SEO events taking place throughout the year, and you only have so much time.
So, we’ve handpicked the seven absolutely-can’t-miss SEO conferences of 2025. The ones that actually offer unique opportunities for learning, connecting, and growing your business.
(For a full list of events this year, jump to the end of the article.)
TL;DR:
Conference Name | Dates | Location | Highlight |
---|---|---|---|
WTSFest | April 3, 2025 | Portland, Oregon | Focused on women in tech SEO (and beyond) |
Brighton SEO | April 10-11, 2025 | Brighton, UK | Unique networking activities like roundtables and beach cleaning |
SEO Week | April 28 – May 1, 2025 | New York, New York | Four distinct days exploring SEO’s science, psychology, ecosystem, and future |
SMX Advanced | June 11-13, 2025 | Boston, Massachusetts | Exclusive mastermind roundtables |
Spotlight by Semrush | October 29, 2025 | Amsterdam, Netherlands | Interactive roundtables and exclusive mastermind sessions |
Chiang Mai SEO Conference | November 10-14, 2025 | Chiang Mai, Thailand | Meetups hosted at hotspots around Chiang Mai |
International Search Summit | November 13, 2025 | Barcelona, Spain | Add-on: One-day training course |
1. WTSFest
Date: April 3, 2025
Location: Portland, Oregon
Price: From $499 ($599 from March 3)
The Women in Tech SEO Festival (WTSFest) is a full-day conference. It features 10 expert speakers who will share their knowledge and insights on topics designed to help you analyze, advance, innovate, and empower your SEO strategies.
Note: The event is open to women and people of marginalized genders as attendees only.
Speakers
WTSFest features a lineup of 10 expert speakers, including:
- Caroline Gilbert: Director of Content & Editorial at Angi
- Rachel Heseltine: VP of Search at Paramount Global
- Debbie Chew: SEO Manager at Stripe
Topics
The speakers at WTSFest Portland will cover topics like:
- Scaling content operations
- How to use Reddit for SEO
- Breaking free from imposter syndrome and perfectionism
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Networking Opportunities
There are three coffee and lunch breaks throughout the day, where you can network with people in the industry.
At the end of the main event, there’s an after-party to further connect with your peers and talk shop about everything you’ve learned at the conference.
Price
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Standard WTSFest tickets cost $499. If you’re buying two, it’s $449 each, and for 3+ tickets it’s $399 each.
Final call tickets from March 3 cost $599. It’s $549 per ticket if you’re buying two, and purchases of 3+ tickets are discounted to $499 each.
2. BrightonSEO
Date: April 10-11, 2025
Location: Brighton, UK
Price: From £390 + VAT (early bird pricing)
BrightonSEO is a search marketing conference that brings together industry experts to share their knowledge and insights through focused 20-minute talks.
Speakers
Some of the notable speakers you’ll see at BrightonSEO include:
- Marcus Tober: SVP, Head of Enterprise Solutions at Semrush
- Jessica Redman: founder and director of SEO agency Didgeheads
- Mark Williams-Cook: SEO director at Candour and founder of AlsoAsked
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Topics
Some of the key talks at BrightonSEO will cover:
- Getting better results with SEO A/B testing
- Using custom event tracking in GA4 for SaaS businesses
- How to audit small and big websites
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Networking Opportunities
BrightonSEO offers multiple networking events and activities:
- Roundtable discussions
- Thursday party
- Pre-conference beach clean
- Friday party on the pier
Price
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BrightonSEO offers five ticket tiers:
- Ballot: Free one-day ticket that includes access to parties and networking events. Plus video recordings 3-7 months after the event. You need to join the waitlist as the free tickets aren’t guaranteed.
- Friend: £390 + VAT (£530 + VAT after March 27), includes two days at BrightonSEO, parties and networking events, and video recordings soon after the event.
- BFF: £610 + VAT (£840 + VAT after March 27), includes two days at BrightonSEO, parties and networking events, priority seating, and invitation to special BFF reception
- Training: £780 + VAT (£1,060 + VAT after March 27), includes everything in the BFF tier, plus training day before the conference and lunch on the training day
- Video bundle: £275 + VAT, includes only video recordings soon after the event
3. SEO Week
Date: April 28 – May 1, 2025
Location: New York, New York
Price: Single-day pass: $499; Full-event pass: $1,199
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SEO Week in New York City offers four days of insightful talks and networking with SEO and marketing leaders, focusing on AI in search, technical SEO, impactful content creation, and the business side of SEO. It’s an opportunity to connect with peers, learn from experts, and apply new strategies to your work.
Speakers
Speakers at SMX Advanced 2025 include:
- Michael King: Founder & CEO at iPullRank
- Lily Ray: VP of SEO Strategy and Research at Amsive
- Rand Fishkin: Co-Founder & CEO at SparkToro
- Nick Eubanks: VP of Owned Media at Semrush
- Aleyda Solis: International SEO Consultant & Founder at Orainti
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For the full list of speakers, visit the SEO Week website.
Topics
SEO Week’s agenda is structured around key themes, each day focusing on a specific aspect of SEO and digital marketing:
- April 28 – The Science: Delving into the technical foundations of search and AI, covering topics like crawling, indexing, large language models, and retrieval engines.
- April 29 – The Art: Exploring the creative facets of SEO, including content strategy, user experience, and innovative marketing techniques.
- April 30 – The Business: Focusing on the commercial side, discussing ROI, client relationships, and scaling SEO efforts.
- May 1 – The Future: Looking ahead to emerging trends, the impact of AI on search, and preparing for the next evolution in digital marketing.
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Networking
SEO Week offers numerous opportunities to connect with peers and industry leaders:
- Daily Coffee and Lunch Breaks: Informal settings to discuss insights and build relationships.
- Evening Social Events: Including welcome receptions and themed gatherings to unwind and network.
- Workshops and Roundtables: Interactive sessions fostering collaboration and deeper discussions on niche topics.
Price
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Attendees can choose between:
- Single-Day Pass: $499
- Full-Event Pass: $1,199
4. SMX Advanced
Date: June 11-13, 2025
Location: Boston, Massachusetts
Price: $1,295 (early bird pricing)
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SMX Advanced is dubbed “the summer camp for search marketers.” It’s a 3-day event offering talks, exclusive networking events, Q&As with SEO experts, and more.
Speakers
Speakers at SMX Advanced 2025 include:
- James Brockbank: Founder and Managing Director of Digitaloft
- Mordy Oberstein: Founder of Unify Brand Marketing
- Will Scott: CEO and Co-Founder of Search Influence
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Topics
The full agenda for SMX Advanced hasn’t been released yet. But talks will cover a wide range of SEO and digital marketing topics, meaning there’ll be something (or many things) for every kind of marketer.
Networking Opportunities
More information about the networking opportunities at SMX Advanced will be released soon. But there are likely to be lots of opportunities to build connections and learn from the best in the SEO world.
Price
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There are four phases of pricing for SMX Advanced, and the earlier you book, the more you’ll save:
- Super Early Bird: $1,295 until March 29
- Early Bird: $1,445 until May 10
- Standard: $1,595 until June 10
- On-site: $1,795
Discount: Use BKO15 code to get a 15% discount on your SMX Advanced ticket.
5. Spotlight by Semrush
Date: October 29, 2025
Location: Amsterdam, Netherlands
Price: Sale prices from €99, usually from €290
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Spotlight by Semrush is a full-day conference focused on learning, inspiration, and networking. Spotlight offers exclusive workshops led by industry experts, where you can deepen your expertise.
There are 25+ keynote presentations, a lineup of 85+ speakers, and 15o+ mastermind sessions.
Speakers
Some of the notable speakers you’ll see at Spotlight include:
- Aleyda Solis: Founder of Orainti
- Zaria Parvez: Senior Global Social Media Manager at Duolingo
- Fabrizio Ballarini: Organic Growth and SEO at Wise
- Abi Akakpo: Senior Industry Manager at Google
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Topics
Speakers at Spotlight will cover topics like:
- AI and the future of marketing
- What works in SEO in 2025
- Advertising trends
- Social media marketing
Networking Opportunities
There are plenty of opportunities to grow your network with marketing professionals at Spotlight, including:
- Pre-event party
- Coffee and lunch breaks during the day
- Post-event cocktail reception
Price
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There are three ticket options for Spotlight:
- Conference Pass: €99 (sale)/€290 (standard)
- All Access Pass: €149 (sale)/€490 (standard)
- VIP Pass: €499 (sale)/€849 (standard)
6. Chiang Mai SEO Conference
Date: November 10-14, 2025
Location: Chiang Mai, Thailand
Price: From $847
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The Chiang Mai SEO Conference is an annual gathering of 800 SEO professionals, entrepreneurs, agency owners, and affiliate marketers dominating the search rankings in different niches.
This five-day event features presentations, workshops, and networking events focused on sharing innovative SEO strategies and tactics.
Speakers
The lineup of speakers at the Chiang Mai SEO Conference for 2025 hasn’t been announced yet. But past speakers include:
- Nick Eubanks: Vice President of Owned Media at Semrush
- Julia McCoy: President at Content at Scale
- Tim Soulo: Chief Marketing Officer at Ahrefs
- Ross Hudgens: CEO of Siege Media
Topics
The detailed CMSEO 2025 agenda is still unknown. But the conference covers everything from the best white-hat SEO strategies to lesser-known aspects of marketing that are driving real results for businesses.
Networking Opportunities
Chiang Mai SEO is renowned for its networking opportunities. You can connect with fellow attendees and speakers during coffee and lunch breaks.
But there are also various meetups and community events hosted at popular spots around Chiang Mai throughout the week.
Price
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- Standard: $847. Includes conference seating, buffet lunch, access to closing and opening night parties, and workshops and networking events.
- Deluxe: $1,247. In addition to standard ticket offerings, you get upfront classroom seating and a goodie bag with a t-shirt and sponsorship swag.
- VIP: $2,797. Includes the Deluxe ticket offerings, plus you’re seated in the front row of the classroom seating and invited to a private speaker dinner.
Note: Tickets for Chiang Mai SEO sold out within one day. But you can join a waitlist to be notified when refunded tickets drop.
7. International Search Summit
Date: November 13, 2025
Location: Barcelona, Spain
Price: Super early bird rate from €155
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The International Search Summit (ISS) is an event dedicated to international search marketing topics.
It’s a full-day event with three tracks packed with talks providing tips, tactics, and insights on how to improve your online visibility in international markets. And how to effectively engage your target audience across the world.
There’s also an international SEO workshop available on November 12 if you want more than just the conference. It’s a one-day training course to improve various aspects of your international SEO skills.
Speakers
The ISS doesn’t have a list of speakers for 2025 yet. But here are a few notable speakers who were at the 2024 summit:
- Martin Splitt: Developer Relations Engineer at Google
- Carolyn Shelby: Principal SEO at Yoast
- Purna Virji: Principal Consultant, Content Solutions at LinkedIn
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Topics
The ISS doesn’t have a list of topics for 2025 yet, but here are the tracks from the 2024 event (which are likely to be similar):
- International SEO: Covered topics like simplifying hreflang, international SEO forecasting, and international ecommerce trends
- International Content: Covered topics like the future of content creation with AI, distribution of cross-cultural campaigns, and tracking international markets with Google Tag Manager
- Audience and Paid: Covered topics like measuring paid media results, how to maximize conversions in multilingual PPC campaigns, and using behavioral science to power international paid strategies
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Networking
- Pre-conference drinks reception
- Coffee and lunch breaks during the day
- Post-event drinks reception
Price
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International Search Summit offers two ticketing options:
- Super early bird: €155 until June 30
- ISS ticket + International SEO Workshop: €750
Full List of SEO Conferences in 2025
While the list above contains some of the top SEO events to attend this year, there are lots of others on the calendar too.
Here’s a list of all the SEO conferences in 2025 from across the globe:
Conference Name | Dates | Location |
---|---|---|
Friends of Search | March 13 | Amsterdam, Netherlands |
SMX Advanced (Munich) | March 18-19 | Munich, Germany |
Sydney SEO Conference | March 20-21 | Sydney, Australia |
SMX Paris | March 25-26 | Paris, France |
WTSFest (Portland) | April 3 | Portland, Oregon |
BrightonSEO | April 10-11 | Brighton, UK |
SEO Week | April 28 to May 1 | New York City, New York |
Tech SEO Summit | April 29 | Hamburg, Germany |
Hive MCR | May 15 | Manchester, UK |
Nordic SEO Summit | May 22 | Helsinki, Finland |
SMX Advanced (Boston) | June 11-13 | Boston, Massachusetts |
WTSFest (Berlin) | June 13 | Berlin, Germany |
Pubcon Austin | June 19-20 | Austin, Texas |
SEO Estonia | July 9-11 | Tallinn, Estonia |
MozCon (London) | August 12 | London, UK |
SMX Advanced (London) | September 18-19 | London, UK |
BrightonSEO San Diego | September 23-24 | San Diego, California |
SMX Advanced (Europe) | September 30 to October 1 | Berlin, Germany |
WTSFest (Philadelphia) | October 7 | Philadelphia, Pennsylvania |
MozCon (New York) | October 8 | New York City, New York |
SERP Conf | October 14 | Vienna, Austria |
Semrush Spotlight Conference | October 29 | Amsterdam, Netherlands |
Chiang Mai SEO | November 10-14 | Chiang Mai, Thailand |
International Search Summit | November 13 | Barcelona, Spain |
SMX Next | November 18-19 | Online |
WTSFest (Melbourne) | November 27 | Melbourne, Australia |
Take the Next Step in Your SEO Career
Attending SEO conferences is an incredible way to learn and network.
But the journey doesn’t stop there.
To continue growing your knowledge, connections, and accountability, consider joining online communities.
For example, a premium community like Traffic Think Tank offers a wealth of resources like Slack channels, live Q&A sessions, and an academy for $119 per month.