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Backlinko Team

Meet the Backlinko Editorial Team

Expertise

  • SEO
  • Content
  • Analytics
  • MarTech
  • Affiliate
  • Partnerships
  • Business
  • Language

Who we are

We are a group of passionate SEOs, writers, data geeks, and business people, committed to bringing you accurate, timely, and actionable SEO advice. With a blend of technical know-how, community focus, industry experience, and a knack for simplifying complex SEO concepts, we are here to guide you through your SEO journey.

The Backlinko blog is now run by a Semrush division that acquires and grows reputable websites. The team was started by Nick Eubanks, and is now led by Branko Kral as the Program Manager, and Leigh McKenzie as the Growth Director.

Other key team members who impact the content you read are in charge of SEO strategy, optimization, research and fact checking, content writing, editing, content design, dev, UX, CRO, analytics, or partnerships.

The content is based on first-hand experience of our team, combined with insights from subject matter experts from the SEO and MarTech communities. When we write about tools, we use them first.

Finally, there’s you, our readers, our community. The founder of this blog, Brian Dean, used to set aside time just for community interactions. We’ve now come back to doing the same.

Latest articles:

16 Best Fashion Affiliate Programs

With fashionistas always on the prowl for the next big thing, these affiliate programs are like the golden ticket for anyone who wants to generate an income leveraging this niche. But the real challenge isn’t the lack of programs. Instead, it’s about finding programs that don’t leave you feeling fashionably lost. The world of fashion is dynamic, ever-evolving, and, most importantly, accessible to everyone. From renowned luxury brands to budget-friendly fast fashion, there’s a brand for every person. That means whatever your niche in the fashion industry is, you’ll find an affiliate program that works with your site. We’ve curated a diverse list of fashion affiliate programs that cater to different niches within the fashion landscape. We’ll delve into commission rates, cookie durations, and exclusive benefits offered by each program to help you make informed choices and maximize your earnings.
Gaming Affiliate Programs – Blog post image

17 Best Gaming Affiliate Programs

The gaming community is willing to invest large sums of money to fuel their hobby. This enthusiasm has propelled the gaming industry to a staggering worth of $217.06 billion as of 2022, with projections to reach $583.69 billion by 2030. If you’re a gamer, then you’ve probably wondered, at some point, how people make money from this pastime. Well, let me tell you that there are a bunch of ways to do that, with one of the primary ones being affiliate marketing. Gaming affiliate marketing is about partnering with companies to promote their games or gaming products and earning a commission for each sale or referral. With over 3 billion gamers worldwide, it’s no surprise that the gaming niche boasts a plethora of profitable affiliate programs. It’s a super lucrative niche and arguably the perfect way to turn your passion into profit. Using our expertise in affiliate marketing and gaming trends, we’ll take you through the top 17 gaming affiliate programs. Keep reading and you’ll be “unlocking achievements” in no time.
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14 Best Pet Affiliate Programs

With the pet industry projected to grow to $368 billion by 2030, and tons of pet owners looking to find new products for their companions, there’s never been a better time to tap into the pet affiliate marketing niche. Yet, with a plethora of programs available, identifying the best one is no easy task. We’ve taken out all the hard work and found the best pet affiliate programs on offer. We’ve also included their commission structures, cookie durations, and perks.
Fitness Affiliate Programs – Blog post image

19 Best Fitness Affiliate Programs

Affiliate commissions in the fitness industry range from 3% to 20%. These companies sell everything from supplements to advanced exercise equipment. Meanwhile, global revenue in fitness has a projected annual growth rate of 9.61%. It’s forecasted to hit an outstanding $6.73 billion by 2027. It’s easy to see why fitness affiliate marketers are making over $7,000 per month on average. Everything is in place to take advantage of the growing interest in fitness. This post covers the best fitness affiliate programs—assessed by: Product range Conversion rates Cookie duration Affiliate rate