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YouTube Video Optimization: Your Resource Library

  • YouTube Marketing Hub
  • YouTube Video Optimization: Your Resource Library
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Video Keyword Research
Overview

Tips, strategies, and techniques for YouTube video optimization and YouTube video search optimization. Master proven search engine optimization for YouTube videos to help your content rank higher.

Video SEO is crucial for growing a successful YouTube channel. Many top creators cite optimizing for search terms and the YouTube search bar as the #1 driver of their channel’s growth. Whether you’re focused on improving watch time, click-through rates, or target keywords – this guide will help your videos rank better.

This page contains a library of resources you need to master YouTube video optimization, from basic setup in YouTube Studio to advanced SEO strategies.

YouTube Keyword Research

Just like with “normal” SEO, video SEO starts with keyword research. And this resource will show you a handful of strategies that you can use to uncover keywords for your YouTube videos.

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YouTube Video Title

Your video’s title is a critical part of optimizing your video for SEO. See best practices for optimizing your Video Title here.

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YouTube Video Description

YouTube uses your video’s description to understand your video’s topic, theme, content and more. This resource will show you how to write SEO-friendly descriptions in 2024.

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YouTube Tags

Learn the exact process for optimizing your video’s tags (including breakdowns of videos that are rankings in YouTube for super competitive keywords).

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Engagement Signals

Learn how to generate more subscribers, likes and comments on every video that you publish.

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Audience Retention

How do you get viewers to watch your video all the way to the end? This resource has you covered with a number of actionable tips and strategies.

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Watch Time

Learn how to maximize YouTube’s #1 rankings signal: Total Watch Time.

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Channel Keywords

The right Channel Keywords can increase the rankings of your entire channel. See best practices for writing Channel Keywords right here.

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YouTube Hashtags

How to use YouTube hashtags to get more views on your videos.

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6 ResourcesCreate a YouTube Channel
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