17 Ways to Get More Views on YouTube
Written by Brian Dean
![17 Ways to Get More Views on YouTube](https://api.window11.yinliudashi.workers.dev/app/uploads/2020/02/get-youtube-views-post-banner.png)
In this post, I’m going to show you how to get more views on YouTube.
In fact, these are the exact techniques that I used to grow my channel to 189k views per month:
![Backlinko YouTube – Monthly views Backlinko YouTube – Monthly views](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/backlinko-youtube-monthly-views-september-2021.png)
Let’s dive right in.
1. Use “BOGY” Thumbnails
It’s no secret that your video thumbnail is HUGE.
In fact:
According to YouTube, 9 out of 10 of the most-viewed videos on YouTube use a custom thumbnail:
![90% of popular videos use custom thumbnail 90% of popular videos use custom thumbnail](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/90-percent-of-popular-videos-use-custom-thumbnails.png)
And YouTube themselves state that:
“Thumbnails are usually the first thing viewers see when they find one of your videos.”
The question is:
How do you create a thumbnail that stands out to YouTube users?
BOGY Thumbnails.
BOGY Thumbnails are thumbnails that use these four colors:
- Blue
- Orange
- Green
- Yellow
Why is this important?
Well, if you look around YouTube, you’ll notice that the site is mostly red, black and white.
![video-seo-youtube](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/05/video-seo-youtube.png)
And if your thumbnail also uses red, black and white… your video will blend in.
![Avoid YouTube colors in your thumbnail Avoid YouTube colors in your thumbnail](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/avoid-youtube-colors-in-your-thumbnail.png)
But when you use BOGY thumbnails, your videos stand out and grab attention.
![Use non-YouTube colors to stand out Use non-YouTube colors to stand out](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/use-non-youtube-colors-to-stand-out.png)
(Which makes people MUCH more likely to click.)
For example, I use a lot of green (along with other non-YouTube colors) in my thumbnails:
![youtube-thumbnails](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/05/youtube-thumbnails.png)
This is partly for branding reasons (green is the main color for my blog and YouTube channel).
But it’s also to help my videos stand out on the YouTube platform:
![YouTube SERP – SEO YouTube SERP – SEO](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/youtube-serp-seo.png)
How about another example?
5-Minute Crafts (which has over 74 million subscribers) uses lots of blue and yellow in most of their thumbnails:
![YouTube – 5-minute crafts – Thumbnails YouTube – 5-minute crafts – Thumbnails](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/youtube-5-minute-crafts-thumbnails.png)
Of course, you can use a little bit of red, white and black in your thumbnail.
You just don’t want to make them your main thumbnail color.
For example, I use some black and white in this thumbnail.
![Thumbnail details Thumbnail details](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/thumbnail-details-e1555071280516.png)
But 80%+ of that thumbnail is green.
![Over 80% of the thumbnail is green Over 80% of the thumbnail is green](https://api.window11.yinliudashi.workers.dev/app/uploads/2020/01/over-80-percent-of-the-thumbnail-is-green.png)
And now it’s time for…
2. Copy This Proven Video Description Template
YouTube has confirmed that your video descriptions “let YouTube’s algorithms know what your videos are all about”.
![YouTube – Algorithms YouTube – Algorithms](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/youtube-algorithms-e1555071334904.png)
With that, I have some good news:
I recently developed a YouTube description template that works GREAT.
Here it is:
![YouTube description template YouTube description template](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/youtube-description-template.png)
Now I’ll break down each section in detail.
First, you have the Strong Intro.
The first few lines of your description are SUPER important.
Specifically, you want to include your target keyword once in the first 1-2 sentences.
That’s because YouTube puts more weight on relevant keywords early on in your description.
![Include target keyword in first 2-3 sentences of description Include target keyword in first 2-3 sentences of description](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/include-target-keyword-in-the-first-2-3-sentences.png)
So make sure to mention your target keyword at the beginning of your description.
Here’s an example from my channel:
![Keyword in YouTube video description Keyword in YouTube video description](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/keyword-in-youtube-video-description.png)
You also want to sell your video.
Why?
The first few lines of your description show up in YouTube search:
![First few lines of your description show up in search First few lines of your description show up in search](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/first-few-lines-of-your-description-show-up-in-search.png)
And if that snippet is super compelling, more people will click on your result:
![A compelling description increases click through rate A compelling description increases click through rate](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/a-compelling-descriptio-increases-number-of-clicks.png)
Plus, some people even read your description after they land on your video page.
So it’s important that the content above “Show more” really sells your video.
![Make sure the content above “Show More” sells your video Make sure the content above "Show More" sells your video](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/make-sure-the-content-above-show-more-sells-your-video.png)
Next, you have the 150-word outline.
All you need to do here is outline what someone will learn from your video.
Don’t be afraid to get into the nitty-gritty details here. In fact, I recommend writing AT LEAST 150 words.
And make sure to use keywords that you want your video to rank for.
That way, YouTube can fully understand your video content.
For example, check out this description from one of my videos:
![Higher Google rankings – Long video description Higher Google rankings – Long video description](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/higher-google-rankings-long-video-description.png)
It’s 233 total words.
And that thorough description has helped my video rack up 496,297 views to date:
![Higher Google rankings – Video views Higher Google rankings – Video views](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/higher-google-rankings-video-views.png)
Finally, you have your description links.
I actually got this tip from YouTube themselves:
![YouTube – Creators tips YouTube – Creators tips](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/youtube-creators-tips.png)
The goal here is to send people to your website and social media platforms.
I’m most active on Twitter, so I only include a link to my Twitter profile:
![Twitter CTA Twitter CTA](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/twitter-cta-e1555071527930.png)
But there’s nothing wrong with linking to several different sites that you’re active on.
And if you want to get more subscribers, I recommend adding a call-to-action to subscribe here too:
![Subscribe CTA Subscribe CTA](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/subscribe-cta-e1555071561683.png)
This leads us to…
3. Boost Your Video Title CTR
Your title is a BIG part of your video’s success.
In fact, YouTube’s internal data has confirmed that your title can make or break your entire video:
![YouTube Creators – Highlight YouTube Creators – Highlight](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/yt-creators-highlight-e1555076342888.png)
With that, here’s exactly how to write video titles that get tons of clicks:
First, add brackets and parentheses to the end of your YouTube video title.
An industry study by HubSpot found that adding brackets to a title increased clicks by 33%:
![Posts with brackets get 38% more clicks Posts with brackets get 38% more clicks](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/post-title-with-brackets-vs-no-brackets.png)
To be fair:
This study looked at blog post titles.
But I’ve found that the same rule applies to YouTube videos.
For example, this video from my channel has 496,297 views:
![Higher Google rankings – Video views Higher Google rankings – Video views](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/higher-google-rankings-video-views.png)
And the “[New Checklist]” at the end of my title is a big part of that video’s success:
![Brackets in video title Brackets in video title](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/05/brackets-in-video-title.png)
Next, use a number in your title.
This number can be:
- The number of tips or strategies you’re going to cover
- The current year
- Number of steps in a how-to video
- The amount of weight someone lost (or lifted)
Or pretty much any number that makes sense for your video.
For example, here’s a video on my channel about keyword research:
My original title was just “Advanced Keyword Research Tutorial”.
That title is pretty flat.
So I decided to add “5-Step Blueprint” to the end of my title:
![Added parentheses in video title Added parentheses in video title](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/05/added-parentheses-in-video-title.png)
This has helped that video rack up over 289k views so far:
![Advanced keyword research – Video views Advanced keyword research – Video views](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/advanced-keyword-research-video-views.png)
Finally, use titles that are between 40-50 characters:
A study by Justin Briggs discovered that videos with titles fewer than 50 characters ranked best in YouTube search:
![Succinct titles rank better Succinct titles rank better](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/succinct-titles-rank-better.png)
4. Get More “Suggested Video” Views
Over the last few years I’ve studied dozens of YouTube channels.
And I’ve noticed one consistent pattern:
Successful channels get lots of views from Suggested Video.
As a reminder, “Suggested Videos” are related videos that YouTube promotes next to the video you’re watching:
![Suggested videos Suggested videos](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/suggested-videos.png)
And as it turns out, Suggested Video can bring in MORE views than YouTube search.
For example, my channel gets 34.8% of its views from SEO…
![YouTube – YouTube Search traffic YouTube – YouTube Search traffic](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/youtube-search-traffic-e1555076579348.png)
…and 38.2% from Suggested Video:
![YouTube – Suggested videos YouTube – Suggested videos](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/youtube-suggested-traffic-e1555076602776.png)
So:
How can you get more views from Suggested Video?
Use the same tags as your competitors.
In fact, YouTube has stated that they use your video content metadata (like your title, description and tags) for Suggested Video rankings.
![YouTube – Increase Traffic YouTube – Increase Traffic](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/youtube-increase-traffic-e1555076722194.png)
So when your tags match the tags in a popular video, you have a good chance of showing up next to that video:
![Match tags to popular videos to rank in “Suggested Video” Match tags to popular videos to rank in "Suggested Video"](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/match-your-tags-to-popular-videos-to-feature-in-suggested-list.png)
Here’s a video that walks you through this entire process in detail:
Speaking of tags…
5. Use The “MVC Formula” For Video Tags
You already know that tags are important for video SEO.
That’s because YouTube uses tags to understand your video’s topic.
![YouTube uses tags to understand a video’s topic YouTube uses tags to understand a video's topic](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/youtube-uses-tags-to-understand-video-topic.png)
In fact, when we analyzed 1+ million YouTube videos, we found that YouTube video tags correlated with rankings:
![keyword in tag chart keyword in tag chart](https://api.window11.yinliudashi.workers.dev/app/uploads/2017/02/keyword-in-tag-chart.png)
Question is:
How do you use tags the right way?
The MVC Formula.
Here’s how it looks:
![The “MVC Formula” for YouTube tags The "MVC Formula" for YouTube tags](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/use-the-mvc-formula.png)
The MVC stands for “Main Keyword”, “Variations” and “Category”.
I’ll break this down with a real-life example…
First, you have “Main Keyword”.
This is self-explanatory.
You want to use your main keyword as your first or second tag.
For example, my target keyword for this video is: “link building”.
![“Link building” keyword in video title "Link building" keyword in video title](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/link-building-keyword-in-video-title.png)
So I made that exact phrase my first tag:
![Link Building tag Link Building tag](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/link-building-tag-e1555076827827.png)
Next, we’ve got “Variations”.
Here’s where you sprinkle in a few variations of your main keyword.
For example, in my link building video, I used a few variations of that term:
![Related tags Related tags](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/related-tags-e1555076879591.png)
Finally, include 1-2 tags that describe your video’s overall category.
These broad keywords are designed to help YouTube understand your video’s overall topic and category.
![Include 1-2 broad tags that describe your video’s overall topic Include 1-2 broad tags that describe your video's overall topic](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/include-1-2-broad-tags-that-describe-videos-overall-topic.png)
For example, in my video, I included three broad tags: “SEO”, “online marketing” and “digital marketing”.
![Broad tags Broad tags](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/broad-tags-e1555076907605.png)
6. Share Videos On Quora, Reddit and Forums
Online communities are GREAT places to promote your YouTube channel and videos.
That’s because people in these communities have burning questions…
…questions that your video can answer.
For example, let’s say that you see someone asking this question on Reddit:
![Reddit question Reddit question](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/reddit-question-e1555076949637.png)
Well, if you had a video that talked about frozen Paleo meals, you could link to it in that thread.
In fact, I used this exact approach to promote one of my videos on Quora:
![Quora link Quora link](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/quora-link-e1555076978957.png)
Which helped my brand new video get a handful of high-quality views.
7. Rank Your Videos in Google Search
Ranking your videos in Google can lead to LOTS of extra views.
In fact, Google sends my channel 8,396 views per month:
![Google search traffic Google search traffic](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/google-search-traffic.png)
So:
How do you get your videos to show up on Google?
Well, it’s not all about ranking #1 on YouTube.
In fact, a study by Stone Temple Consulting found that 55.2% of YouTube videos ranking in Google were different from the top videos ranking in YouTube’s search results.
![First ranking video in Google not always first in YouTube First ranking video in Google not always first in YouTube](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/first-ranking-video-in-google-not-always-first-in-youtube.png)
For example, if you search for “advanced knitting tips” on YouTube, these videos are shown at the top:
![YouTube SERP – Advanced knitting tips YouTube SERP – Advanced knitting tips](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/youtube-serp-advanced-knitting-tips.png)
But when you search for that same keyword in Google, two out of three videos are nowhere to be found:
![Google SERP – Videos – Advanced knitting tips Google SERP – Videos – Advanced knitting tips](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/google-serp-videos-advanced-knitting-tips.png)
With that, here’s how to boost your video’s chances of ranking in Google:
First, say your keyword out loud in your video.
For example, some time ago I published this video on my channel:
And I made sure to actually say the exact phrase “rank #1 in Google” five times in that video:
![Keyword said in video Keyword said in video](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/keyword-said-in-video.png)
This is one of the main reasons it ranks in the top for that term:
![Google SERP – Rank #1 in Google – Video Google SERP – Rank #1 in Google – Video](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/google-serp-rank-1-in-google-video.png)
Second, upload a transcript (closed captions) of your video to YouTube.
That way, Google can understand 100% of the content in your video.
![Upload a transcript so Google will understand 100% of content Upload a transcript so Google will understand 100% of content](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/upload-a-transcript-so-google-will-understand-100-percent-of-content.png)
Sure enough, I made sure to get a professional transcription for my SEO tutorial video.
![YouTube transcript YouTube transcript](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/youtube-transcript-e1555077147930.png)
8. Optimize Videos for Comments, Likes and Subscribes
When it comes to the YouTube algorithm, the number of views your video has is important.
But they also want to see that people ENGAGE with your video.
In fact, I conducted a YouTube search engine ranking factors study:
![Backlinko – YouTube ranking factors study Backlinko – YouTube ranking factors study](https://api.window11.yinliudashi.workers.dev/app/uploads/2020/12/backlinko-youtube-ranking-factors-study-1.png)
And we found a significant correlation between ranking in YouTube and viewer engagement.
Specifically, we found that comments:
![youtube comments chart youtube comments chart](https://api.window11.yinliudashi.workers.dev/app/uploads/2017/02/youtube-comments-chart.png)
Likes:
![youtube likes and rankings chart youtube likes and rankings chart](https://api.window11.yinliudashi.workers.dev/app/uploads/2017/02/youtube-likes-and-rankings-chart.png)
And subscribes:
![subscriptions driven rankings subscriptions driven rankings](https://api.window11.yinliudashi.workers.dev/app/uploads/2017/02/subscriptions-driven-rankings.png)
All correlated with rankings in YouTube search.
What’s the best way to get more engagement on your videos?
It’s simple: ask people to engage with your video.
For example, let’s look at this video from my channel:
At the end of my video I ask people to leave a comment:
And subscribe:
Which has helped that video rack up 7,749 comments:
![YouTube subscribers video – Comments YouTube subscribers video – Comments](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/youtube-subscribers-video-comments.png)
21,100 subscribers:
![YouTube subscribers video – Subscribers YouTube subscribers video – Subscribers](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/youtube-subscribers-video-subscribers.png)
And over 765,000 total views:
![YouTube subscribers – Video views YouTube subscribers – Video views](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/youtube-subscribers-video-views.png)
9. Improve Your Channel’s “Session Time”
Audience retention? Important.
Watch Time? VERY important.
But neither of these two metrics are as important as Session Time.
I’ll explain…
Session Time (also known as “Session Watch Time”) is the total amount of time someone spends on YouTube after watching your video.
![Session time Session time](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/session-time.png)
And it’s one metric that YouTube cares A LOT about. In fact, YouTube has said:
“The goals of YouTube’s search and discovery system are twofold: to help viewers find the videos they want to watch, and to maximize long-term viewer engagement…”
So if someone watches your video and then leaves YouTube, that’s going to hurt your channel’s Session Time:
![If viewer leaves YouTube after watching, session time decreases If viewer leaves YouTube after watching, session time decreases](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/if-viewer-leaves-youtube-after-watching-session-time-decreases.png)
But if that person stays on YouTube, your Session Time is going to increase:
![If viewer stays on YouTube, session time will increase If viewer stays on YouTube, session time will increase](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/if-viewer-stays-on-youtube-session-time-is-going-to-increase.png)
And the best way to improve your Session Time?
Promote your BEST videos on your channel page.
That way, you’re showing people videos that will keep them watching.
For example, I show off my best videos at the top of my channel page (inside of playlists):
![Best video on top of channel page Best video on top of channel page](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/best-videos-on-top-of-channel-page.png)
YouTuber Evan Carmichael even replaced his traditional channel trailer with one of his popular videos:
![Evan Carmichael – Channel trailer Evan Carmichael – Channel trailer](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/evan-carmichael-channel-trailer.png)
As it turns out, there’s another easy way to boost your Session Time.
This leads us to…
10. Optimize Your End Screen for Views
Here’s how to get more views on YouTube using your end screen:
First, pick a popular video from your channel.
To do this, head over to the YouTube Studio and find a video that generated lots of views over the last 90 days:
![Backlinko – Top videos in last 90 days Backlinko – Top videos in last 90 days](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/backlinko-top-videos-last-90-days.png)
Next, find a video from your channel that people want to watch AFTER they finish watching your popular video. And feature that content at the end of your video.
For example, this video was one of my top 10 videos over the last 90 days:
So I asked myself:
“What does someone that just learned about keyword research want to learn about next?”
How to use those keywords in their content.
Luckily, I published a video on that exact topic a few months earlier:
![On-page SEO – Video On-page SEO – Video](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/on-page-seo-video-e1555341354330.png)
Finally, link to that video on your End Screen:
![End screen video End screen video](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/end-screen-video-e1555341383547.png)
And because your “Next Video” is EXACTLY what someone wants to see, they’re super likely to watch it.
11. Master YouTube SEO Fundamentals
If you want to get more views on YouTube, you need to learn as much as you can about YouTube SEO.
Specifically, you want to master SEO basics like:
- Keyword research for videos
- Optimizing titles, descriptions and tags
- Improving Audience Retention and Watch Time
- YouTube engagement signals
- YouTube keyword analytics
And if you want a crash course on SEO for YouTube, I recommend watching this entire video:
12. Use Eye-Catching Playlist Titles
I used to name my playlists with whatever word popped into my head first.
For example, one of my first playlists was called “Advanced SEO Strategies”:
![Advanced SEO Strategies Advanced SEO Strategies](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/advanced-seo-strategies-e1555341410772.png)
Not a horrible name. But not super compelling either.
So I added “and Case Studies” to make the title more interesting:
![Backlinko – Advanced SEO playlist Backlinko – Advanced SEO playlist](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/backlinko-advanced-seo-playlist.png)
And I’ve applied this same rule to all of my playlist titles.
For example, one of my most popular playlists is called “How to Get Higher Google Rankings”:
![Backlinko – Higher Google rankings playlist Backlinko – Higher Google rankings playlist](https://api.window11.yinliudashi.workers.dev/app/uploads/2021/10/backlinko-higher-google-rankings-playlist.png)
My original title for that playlist was: “SEO Tips and Strategies”.
But I knew that my audience wanted to learn “how to get higher Google rankings”.
So I made my playlist title that exact outcome.
13. Feature Your Videos On Your Blog
You might have noticed that I’ve embedded quite a few of my YouTube videos in this post.
And there’s a good reason for that:
These embedded videos lead to a ton of high-quality YouTube views.
![YouTube Studio – Backlinko traffic YouTube Studio – Backlinko traffic](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/studio-backlinko-traffic.png)
Not only do these embeds help you get more views, but they can also help your videos rank higher in YouTube’s search results.
An industry study found that top ranking YouTube videos have 78% more links and embeds than videos that rank #2 or below:
![Video embeds improve YouTube rankings Video embeds improve YouTube rankings](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/more-embeds-improve-average-rankings.png)
Pretty cool.
14. Share Video Clips On Social Media
Back in the day I’d share my entire YouTube video on social media:
![Twitter share Twitter share](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/twitter-share-e1555341501354.png)
And sure, this led to a handful of video views.
But not as many as I wanted.
That’s when I realized something:
Facebook, Twitter and other social media sites want to keep people on their platforms.
(Yup, just like YouTube.)
And when you post a link to your YouTube video, their algorithms are going to hide your post from your followers.
So:
What’s the solution?
Upload a clip from your YouTube video as native video.
Here’s an example:
![Facebook video post Facebook video post](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/facebook-video-post-e1555341524494.png)
Because my clip was native to Facebook, it was promoted around the platform like crazy.
Which led to over 23k views on my Facebook post:
![Facebook video views Facebook video views](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/facebook-video-views-e1555341547305.png)
And once you post the clip, link to the full video as the first comment:
![Facebook comments Facebook comments](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/facebook-comments-e1555341919236.png)
That way, people that enjoyed your clip can easily find the full video on YouTube.
15. Upload Videos When Your Audience is On YouTube
What’s the best time to upload a video on YouTube?
Is it Tuesday at 3pm?
How about Saturday at 6am?
The real answer: when your subscribers are on YouTube.
Unfortunately, YouTube doesn’t tell you when most of your subscribers are online.
So I recommend testing a few different days and times to see what works best for your channel.
You can even use a tool like VidIQ to analyze your channel for the best times to post:
![VidIQ – Best time to post VidIQ – Best time to post](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/vid-iq-best-time-to-post-e1555342028815.png)
16. “The Card Bridge” Technique
This is an easy way to boost your Session Time and YouTube views.
Here’s how it works:
First, look at the audience retention report for one of your videos.
Here’s an example from my channel:
![Audience Retention – Report Audience Retention – Report](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/audience-retention-report-e1555342057835.png)
As you can see, this video has a massive retention drop at 6:16.
![Audience retention – Dip Audience retention – Dip](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/audience-retention-dip-e1555342077737.png)
Next, have a card appear at that time.
![Video card promo Video card promo](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/video-card-promo-e1555342099792.png)
(That’s “The Bridge”.)
And that card sends people to another video on your channel at the exact moment they would have clicked away:
![Use “The card bridge” technique to keep viewers on your channel Use "The card bridge" technique to keep viewers on your channel](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/use-the-card-bridge-technique-to-keep-viewers-on-your-channel.png)
Nice.
17. Get Featured On The YouTube Homepage
The YouTube homepage can be a GREAT source of views.
(Especially for new videos.)
For example, look at the traffic sources to this video the week after it went live:
![Video traffic sources Video traffic sources](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/video-traffic-sources-e1555342556525.png)
39.4% of all of my views came from “Browse Features”.
![Browse features – Traffic Browse features – Traffic](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/browse-features-traffic.png)
(Most of which are views from the YouTube homepage.)
And getting on the homepage led to 3,097 views in my video’s first week.
![YouTube Studio – Homepage traffic YouTube Studio – Homepage traffic](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/studio-homepage-traffic.png)
Not bad.
As you probably know, your YouTube homepage is highly personalized.
So when I say “get featured on the homepage”, I’m talking about getting on the homepage for users that are signed in.
With that, here are two ways to boost the odds that your video will appear on people’s homepages:
First, promote your video in the first 48 hours after it goes live.
YouTube’s homepage algorithm tends to feature videos that have two things going for them:
- They’re new
- They’re popular
And when you get lots of eyeballs on your new video, YouTube will happily feature it on their homepage.
For example, I promote my new videos on social media:
![LinkedIn share LinkedIn share](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/linkedin-share-e1555342620639.png)
And to our newsletter subscribers:
![Email notification Email notification](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/email-notification-e1555342719236.png)
Which pushes lots of people to my brand new content on day 1:
![Video watch time Video watch time](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/video-watch-time.png)
Second, boost your total YouTube subscriber count.
I’ve noticed that YouTube’s homepage tends to feature content from channels that you’re already subscribed to.
(Which makes sense.)
So the more subscribers you have, the more views you’ll get from the homepage.
Bonus #1: Double Down On What Works
In other words:
- Find videos from your channel with above-average audience retention.
- Use what worked in future videos.
How about an example?
This video from my channel was my first successful video:
(Most of my other early videos completely flopped.)
So I decided to apply what worked in this video to my future videos.
And it worked!
Because I doubled down on what was already working, I was able to grow my channel in record time:
Specifically, I looked for spots in my video where my audience retention was higher than average:
![Higher than average retention Higher than average retention](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/higher-than-average-retention-e1555343006751.png)
And did more of what was already working.
For example, I noticed a big retention spike at 3:51:
![Big retention spike Big retention spike](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/big-retention-spike-e1555343025460.png)
3:51 laid out the steps for one of the strategies in my video:
![Organic Traffic list Organic Traffic list](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/organic-traffic-list-e1555343045270.png)
So I decided to show steps in text form in all of my future videos:
![List in video List in video](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/list-in-video-e1555343067231.png)
Bonus #2: The Community Tab Preview
This is an easy way to get your subscribers PUMPED about your next video.
Here’s how to do it:
First, publish a post about your upcoming video in your community tab.
![YouTube Community post YouTube Community post](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/youtube-community-post-e1555343090149.png)
This can be a sneak preview shot:
![Graveyard Girl – Community Graveyard Girl – Community](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/graveyard-girl-community-e1555343112744.png)
A quiz:
![Evan Carmichael – Community Evan Carmichael – Community](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/evan-carmichael-community-e1555343132550.png)
Or anything that builds anticipation for your video:
![Think Media – Community Think Media – Community](https://api.window11.yinliudashi.workers.dev/app/uploads/2019/04/think-media-community-e1555343225949.png)
Either way, your community post makes people look forward to your upcoming video.
(Which means they’ll be MUCH more likely to watch it when it goes live.)
Now It’s Your Turn
So that’s how to get more views on YouTube.
Now I’d like to hear what you have to say.
Which strategy from today’s post are you ready to try first?
Are you going to use BOGY Thumbnails?
Or
Maybe you’re ready to preview videos in your Community Tab.
Either way, let me know by leaving a comment below right now.